ABOUT EQUICORE
Founded in 2015 out of the USA, Equicore is the industry leader in international equine data science positive horse identification. Our mission is to be the catalyst for integration of technology in the equine industry for positive impact. Based on the idea that innovation empowers passion, we are committed to supporting every facet of the equine industry through advanced technology solutions.
With team members in the United States, Ireland, and India, Equicore is uniquely positioned to provide the most complete global perspective on equine data. From identification to breeding and competition results, microchipping, medical data and more, we believe there are no boundaries to data tracking. Inspiration is our driving force and the possibilities are endless.
Equicore is a complete IT agency that provides innovation and effective solution through solutions architecting to help your business marketing success. We assembled the very best team of software developers and data scientists to build our data platform for horse identification. Equicore Engine is a consultancy company with a difference. We understand the Equine industry and how technology can be utilized with data to better optimize business processes within the horse industry.
LEADERSHIP
SUMMER STOFFEL
Chief Executive Officer
Summer Stoffel has lifelong experience in the equine industry, as the owner of Silver Creek International which has bred horses that have competed nationally and internationally and has experience on marketing strategy and strategic planning for various multi-million dollar companies. Formerly, she has served on the board of the United States Hunter Jumper Association and a role on the United States Equestrian Federation Horse Recording and ID Task Force Committee, as well as consulted on numerous organizations regarding agricultural data tracking and RFID technology. Currently, she provides her thought leadership and expertise within the Forbes Technology Council and is highly-sought after and an active advocate for any and all education efforts regarding positive horse identification, digitalization, and data solutions. Summer holds a bachelor's degree in Information Technology and Business Management from Kaplan University.
R. STERLING SNEAD
Chief Business Development Officer
Sterling is an experienced IT professional and business analyst. He has 10 years in the IT industry focusing on data warehousing, cloud data center systems, and proprietary data center methodologies. He has spent the last 5 years in applied data science, mathematics, computer science, and management information systems. Specializations include translating business methodologies into software applications that save capital, and creating efficiencies from C-level down. He has experience developing software and big data infrastructures in the energy sector and he and his team have custom developed patent pending hardware infrastructure, custom operating systems, and custom cryptology. He has a bachelor’s in business and his certifications include A+, Net+, Sec+, Certified Data Centre Professional, and Certified Data Centre Specialist.
MIRANDA ARCHER
Director of Marketing & Operations
Based in Nashville with over 12 years of experience, Miranda has produced notable, full-service events and marketing campaigns around the world for top tech clients and private clientele. Known for her discretion and refined taste, Miranda is the consummate event producer and marketing strategist providing unparalleled knowledge, creativity, and resources while executing ideas from concept to completion. Specializing in both small & large scale events and simple to complex marketing campaigns, she is highly sought out for her innate ability to incorporate a client's needs, while delivering immaculate attention to detail and seamless execution. A creative and strategic "big thinker," Miranda balances ingenuity with business acumen to drive revenue and deliver results.
OUR VALUE
The equine industry creates a lot of useful data. Hiring the right talent to understand the analytics, set up the right infrastructure and build a customized database is prohibitively expensive. Not only does the IT talent cost money, but internal staff in your own organization are distracted trying to help IT people understand the business. Common problems arise, and productivity and growth are hindered. Do you relate to these situations? We can help.
We assembled the very best team of software developers and data scientists to build our data platform for horse identification. At Equicore we have a platform that many associations can utilize to manage their data and horse identification while maintaining a high level of privacy and security. The platform is already built and in use, so it keeps costs low. If you don’t want to change your system we can help you to use what you have more effectively.
DATA PLATFORM
Our highly scalable data platform can be used to manage any horse organization or association database. We can manage horse identification, member records and much more.
DEVELOPMENT
Our team of software developers can create customized workflows and separate applications that support your business needs with the data you require.
SYSTEM UPGRADES
Our goal is to bring you value and to transform the way you use data. We can upgrade your existing system and augment it with some new light applications in our platform suite.
BUSINESS INTELLIGENCE
We give Equine companies and organizations the tools they need to gain actionable insights. We will take data in any form and our data scientists will perform analyses to deliver reports and dashboards. We specialize in providing analytics through business intelligence and high-end technology.
DOMAIN KNOWLEDGE
We understand all the facets of the equine industry across the globe – positive identification, breeding, competition, genomics, disease, pedigree, and more.